:: ABR Media ::

About ABR Sports

The Growing Popularity of Cricket

Franchise cricket has experienced remarkable growth over the past five years. The Indian Premier League (IPL) has emerged as the second-largest sport globally in terms of television rights, generating an astounding $6 billion USD for the five-year period from 2023 to 2027. Following only the NFL, cricket is projected to ascend as the world's richest sport, with franchise cricket standing alongside international cricket at the forefront of this evolution.

ABR Sports is dedicated to helping investors maximize returns and achieve success through its diverse portfolio of high-value leagues and franchise assets.

WHAT WE DO
League Set-Up & Ownership

The valuation of the Indian Premier League (IPL) surged by nearly 28% in 2023, reaching an impressive $10.7 billion, compared to its 2022 valuation of $8.4 billion. Since its inception in 2008, the total brand value of the IPL system has increased by 433%.

Cricket has now officially become the second most lucrative sport globally regarding television rights deals, trailing only the National Football League (NFL) in the United States.

The remarkable success of the IPL has contributed to the global expansion of franchise cricket, making cricket leagues and franchises increasingly attractive to private equity firms and wealth management companies.

Player Management

ABR Sports are global market leaders in cricket league ownership, sponsorships, franchising & more. From setting up a league through to player management & broadcast rights, ABR Sports deliver unrivalled experience to the 2nd most watched sport in the world.

With over 2.5 billion spectators globally, ABR Sports are perfectly poised to help investors succeed in cricket.

Franchise Fiesta!

At ABR, we specialize in franchisee management, providing unparalleled services designed to enhance the success of your business. Our expertise transcends traditional management practices, employing a customized approach that transforms franchises into thriving success stories.

Sponsorship Maximization

Our dedicated team harnesses extensive industry knowledge and strategic partnerships to develop customized sponsorship solutions that generate substantial value for teams, leagues, and their partners.

By concentrating on innovative sponsorship models, cross-platform activations, and data-driven strategies, ABR Sports guarantees that each partnership maximizes visibility, engagement, and return on investment (ROI). We collaborate closely with teams and leagues to identify unique assets, craft compelling brand narratives, and negotiate advantageous sponsorship agreements that enhance brand equity.

From traditional in-stadium branding to digital integration and experiential marketing, ABR Sports transforms sponsorship opportunities into dynamic growth engines that elevate the sport while delivering unparalleled value to all stakeholders involved.

Pro Sports Shenanigans!

Specializing in contract negotiations and representation in league affairs, ABR Sports ensures that athletes secure the best possible terms and maximize their career opportunities.

Our team of experienced advisors offer unparalleled expertise in all professional sports services, from player management & scouting to contract negotiations and league representation, helping both on-field & off-field professionals navigate the complexities of sport with confidence.

Through personalized services and a strong network of industry connections, BMP Sports remains committed to delivering exceptional value and results for our clients.